March 7, 2025
Ensuring your emails reach inboxes is crucial for engagement, donations, and campaign success. If your messages are flagged as spam or blocked, our email deliverability services in Blackbaud Luminate Online® can help optimize performance and improve results. Here is what our technical experts recommend:
February 11, 2025
In nonprofit fundraising, donors are at the heart of moving our work forward. Their support drives our progress and makes our mission possible. Showing appreciation is not just a courtesy — it’s a cornerstone of building pivotal relationships and a robust digital fundraising strategy. In nonprofit email strategy specifically, segmentation is key in building lasting connections, communicating more effectively, and strengthening your network to maximize impact.
February 5, 2025
Let’s be real—nobody loves seeing unsubscribe requests. But for nonprofits, it’s not all bad news. An unsubscribe page is actually a chance to show your supporters that you respect their preferences while keeping the door open for future engagement. Whether someone is overwhelmed with emails or just adjusting their involvement, how you handle their opt-out process can leave a lasting impression.
The good news? With a little thought and creativity, you can turn an unsubscribe into a moment of connection. From offering flexible email preferences to highlighting the impact of your work, this post will walk you through the steps to create an unsubscribe experience that feels good for everyone involved. Let’s get started!
January 3, 2025
2024 was an exciting year for fundraising professionals, with new challenges and opportunities reshaping how we connect with donors. Looking back at our most popular blog posts of the year, several themes emerge—security and compliance, donor-centric strategies, regulatory adaptation, and the growing influence of donor-advised funds. Let’s revisit our top 4 blog posts of 2024 and see what they reveal about the future of fundraising.
December 18, 2024
Thanks to today’s digital age, nonprofits have a powerful tool to boost engagement, increase donations, and create a stellar fundraising program: data. With more and more donors moving to online giving, nonprofits have access to more critical information that they can use to improve the donor experience and advance fundraising efforts.
December 5, 2024
Peer-to-peer (P2P) fundraising is one of the most powerful tools in the nonprofit world. It’s all about letting your supporters rally their friends, family, and networks to help raise money for your cause. But to make sure everyone can participate and support your mission, your P2P fundraiser must be accessible.
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Unlock exclusive insights, strategies, and tools designed to lift your digital fundraising efforts. Sign up today to access:
- Reports and Guides: Our team has a strong expertise in digital and technology and we work together to create guides and reports on various topics to share with you.
- Exclusive Templates: In addition to reports and guides, we develop templates that you can access and use in your digital fundraising program today!
- Stay Updated: As a part of our community, you will receive our newsletter that is full of information to enhance your digital fundraising efforts and regular case studies on our work to spark ideas.
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