A successful campaign starts with an awesome team of dedicated people.
We’re a team of industry specialists with diverse backgrounds and experiences who have a passion to do some good and make the world a better place.
A successful campaign starts with an awesome team of dedicated people.
We’re a team of industry specialists with diverse backgrounds and experiences who have a passion to do some good and make the world a better place.
Paul St. Onge
Paul has over a decade of experience in nonprofit fundraising and consulting. Driven by innovation, he takes pride in providing the best digital fundraising ideas for each nonprofit’s unique needs.
Paul’s background in finance, startups, and technology brings strategic vision to every client project. As a co-founder, Paul is responsible for enterprise customer success, product and service innovation, onboarding new clients and business development.
With a special focus on healthcare and hospital foundations, Paul leads our grateful patient programs. This includes developing a robust digital strategy by converting patients into donors, while continuously engaging the donor file.
Paul is usually chasing a swell on his surfboard or pow on his snowboard. When not outdoors, he’s always with his pup BINGO.
Lisa Ng
Lisa is a digital content and social media strategist who has worked with leading brands in the nonprofit and private sector space. Her marketing expertise has been leveraged by clients like American Express, Toyota, Microsoft, HP, Dove, and more.
Her creativity, love of big ideas, and pulse point on emerging trends can help develop your next successful digital fundraising campaign. Lisa provides high-level strategy, digital content ideas, and social media strategy for our clients. She is detail-oriented and obsessed with continuous improvement, especially ways to optimize for conversions and ROI.
As an extrovert and an enthusiastic Enneagram 7, Lisa is passionate about building a strong remote team culture and supporting team members so they can do their best work. She currently oversees business operations, marketing, HR, and culture at Doing Good Digital.
Originally from Toronto, Canada, Lisa moved to Los Angeles 10+ years ago and is currently based in Orange County, California. She enjoys traveling, seeking out new adventures, and discovering great food.
Keisha Hartman, MBA
Before taking on her current role as our VP of Operations, Keisha spent the last seven years as a senior digital fundraising consultant and then as a director - helping nonprofits with website re-designs, Blackbaud Luminate Online® implementations, digital technology audits, campaign strategy development and copywriting. She is our go-to person for planning and coordinating projects with a human-centered approach.
Being a fundraiser first, Keisha worked for the Muscular Dystrophy Association helping raise millions of dollars through peer-to-peer events, galas, and fundraising events, which brings a unique perspective to her clients’ projects and goals. Her breadth of experience includes collaborating with clients in the US and Canada across many industries including healthcare, human resources, and hospital foundations.
A small town Nebraska native, and avid Cornhusker fan, she graduated from the University of Nebraska with a degree in Marketing. She also received her MBA from Chadron State College.
Keisha has always enjoyed traveling and experiencing other cultures. She lived abroad in Shanghai for almost 4 years and had the chance to visit 19 countries. She now calls Salt Lake City, Utah home and on the weekends you will find her hiking or on a roadtripping adventure with her husband and dog Bo.
Katy Spencer, M.A.
Katy brings over a decade of experience in direct fundraising and development operations to Doing Good Digital with a specialty in annual fundraising strategy.
Her zone of genius is guiding organizations toward strategic decisions by leveraging constituents’ unique behavior to achieve their fundraising goals. Katy works alongside your development team to attain top-quality results while brainstorming exciting new ideas. She is a certified professional in Blackbaud Raiser's Edge NXT® and Blackbaud Luminate Online® in addition to her experience with various donor management and email platforms.
Residing in Springfield, Missouri – Katy is a graduate of Drury University with a BS in Human Services and Psychology and a Masters in Nonprofit and Civic Leadership (MNCL).
Outside of work, Katy is usually trying a new hobby, going on an adventure with her son, or crocheting. She is on a mission to find the best homemade bread recipe - if you have a good one, send it her way!
Sarah Lesh
Sarah brings over 10+ years of experience in the digital and nonprofit space. Her expertise lies in WordPress, Shopify & Blackbaud Luminate Online®, where she has built and overseen the strategy, user experience, development, design, and everything in between on web projects that have helped hundreds of organizations grow their reach.
Sarah is passionate about bringing the best of tech to building strong fundraising tools. Sarah has a bachelor's degree in Psychology and a web development certification from Juno College, where she continues to teach.
Sarah currently resides in Toronto, Canada. When she is not at her desk, you can find Sarah playing with her puppy, Izzy, doing yoga, doing burpees, baking brownies, or singing at Korean karaoke.
Darcy Hofmann, M.S.
Darcy brings over 10+ years of nonprofit and higher education experience to our clients and has created comprehensive and effective digital campaigns.
With extensive experience in CMS platforms including Blackbaud Luminate Online®, Darcy can implement and optimize your donation forms, peer-to-peer events, and automated email campaigns. Raising over $2 million dollars annually from direct marketing, Darcy can develop and support your fundraising, stewardship, and acquisition campaigns.
Darcy is a graduate of Emerson College with a B.S. in Multimedia Journalism and an M.S. in Leadership and Administration from Boston College, specializing in Corporate Communications and Marketing.
Boston, Massachusetts is Darcy’s home, where she lives with her partner, son, two cats, and a dog. She enjoys crafting, traveling, and soaking up the rare warm days New England offers on the beach. Darcy is always on the lookout for the best croissant she can find!
Hailey Westrick, MLNM
Hailey is a skilled digital strategist with 10+ years of experience leading teams, projects, and programs for the nonprofit sector. With her masters degree in Nonprofit Leadership and Management (MNLM); Hailey analyzes your fundraising pipeline holistically and curates enhancements customized to your donor pool and team needs.
As a seasoned fundraiser, Hailey has built development programs that have increased acquisition and retention results by diversifying revenue streams and connecting donors to meaningful opportunities. Innovation and strategic development are Hailey’s passion areas; she can build upon your existing efforts and find gaps in your program for future growth.
During her time at Intermountain Health, Hailey managed the Annual Giving portfolio where she led all direct response, digital solicitation, and mass outreach efforts from inception to execution for this multi-state health system. This highly specialized experience in healthcare philanthropy provides her with complimentary insight into the nuances of healthcare and shines light on the opportunities in the sector.
Hailey currently resides in Guam with her husband, who is actively serving in the U.S. Air Force. When she isn’t snorkeling, learning to surf, or scuba diving, she’s leaving the island to visit colder climates to ski.
Alexa McManus
Alexa is a Certified Professional in Blackbaud Raiser's Edge NXT® and Blackbaud Luminate Online® with 5+ years of experience in nonprofit development and digital fundraising. Her expertise with campaign planning, management, integration and implementation will help you achieve conversions and engagement for your nonprofit digital campaigns.
Alexa can further support your multi-channel efforts by leveraging your donor data within emails, donation forms, and utilizing audience segmentation to drive measurable results. Her digital production experience includes automated donor journeys, A/B testing, HTML coding, source code tracking, and usage of dynamic ask strings.
Alexa holds a Bachelors of Science in Health Science with a concentration in Public Health Education from James Madison University. Born and raised in Virginia, she resides right outside of the Washington, DC area in Arlington, VA.
During her free time she enjoys traveling, listening to live music, and trying out new restaurants or bars. She tries to be outside as much as possible, whether that is kayaking, paddleboarding or hiking with her beagle/chihuahua mutt Pepe.
Jodie Ou, PMP
Jodie is a communications and fundraising professional with 5+ years of experience managing projects and stakeholders in the nonprofit industry. Jodie is a certified Project Management Professional (PMP); she can handle all aspects of your campaign while providing unique recommendations, giving you more time to focus on your big-picture goals.
As a communicator first, Jodie understands the value and importance of clear and concise communication for your digital fundraising campaigns. Telling impactful stories is Jodie’s passion; she can leverage your organization’s content to help raise awareness and funds to support your mission.
Previously at the Greater Vancouver Food Bank, Jodie managed the entire life cycle of their external communications, brand management, and media relations. She has led and completed numerous special projects including their rebrand project and the launch of their new website. Jodie is also certified in Blackbaud Raiser's Edge NXT® and Blackbaud Luminate Online®.
Jodie resides in Vancouver, Canada. In her free time, you can find her exploring the West Coast with her Supermutt dog, Rose.
Joel Vixie
With over a decade of digital and nonprofit sector experience, Joel is an expert in Blackbaud Luminate Online® and Luminate CMS. He is pivotal in developing and managing web projects, enhancing user experience, and overall development for your nonprofit. Joel’s contributions have significantly boosted organizations - helping raise millions for causes and communities.
Renowned for his speed and efficiency, Joel delivers timely, high-quality task execution. His process streamlining and clear communication skills make him a trusted team leader for many of our clients.
With a Bachelor of Science in Physical Education from Walla Walla University, Joel seamlessly blends his diverse interests and digital expertise into versatile problem-solving skills.
Outside of work, Joel cherishes time with his family in Walla Walla, WA where they enjoy many adventures together. Joel is also an avid disc golfer and snowboarder, finding joy in being outdoors and the thrill of competition.
Tyler Lemon
Tyler is a seasoned fundraising professional with over a decade of experience in the nonprofit space. He is passionate about enhancing the donor experience with thoughtful, data-driven solutions and has developed impactful strategies that prioritize empathy, engagement, and efficiency.
With a certification in User Experience and a Diploma in Multimedia Design, Tyler brings a strong foundation in user-centered design and strategic thinking. His design background enables him to create intuitive, user-friendly experiences that drive meaningful outcomes and foster deeper connections with your donors.
Throughout his career, Tyler has demonstrated a commitment to continuous learning and professional growth. He excels at tackling complex challenges and adapting to meet the evolving needs of the nonprofit sector. His ability to work effectively across teams and departments ensures each project is executed with precision and care, consistently focused on delivering the best possible experience.
Living just outside the Greater Toronto Area, Tyler enjoys spending time with his wife and their chihuahua, Pippa. As a hockey coach, he finds joy in mentoring young players, developing their skills, and fostering teamwork on and off the ice.
Kelly Sterner
Kelly is a marketing and communications professional with 11+ years of experience providing digital solutions in the nonprofit industry. She has built and led full-spectrum digital fundraising campaigns from strategy and content to implementation across the digital ecosystem.
Previously leading digital marketing at Children’s Hospital Colorado Foundation, Kelly managed strategy and digital engagement for Annual Giving fundraising campaigns, events, corporate partnerships, planned giving, and philanthropic initiatives across the organization. She has also led and implemented many special projects including launching new channels to meet supporters where they are, digital cases for support, and a full-scale website migration and redesign focused on user experience and donor impact.
Kelly has an analytical mindset to reach conversion and revenue goals and can help identify opportunities to grow and scale your digital fundraising programs.
Kelly calls Denver, Colorado home and holds a Bachelor of Arts in Journalism & Technical Communication and Sociology from Colorado State University. In her free time, she enjoys trips to the mountains, DIY home renovation projects, classic TV sitcoms, and gardening.
Daryl Bunker
Daryl is an expert developer with over 8+ years of experience working with nonprofits. His passion is creating interactive and engaging web pages and emails, primarily working in Blackbaud Luminate Online®, WordPress, and Engaging Networks. Whether it’s a landing page, donation form or something in-between, Daryl strives to create an experience that keeps the user engaged from the start.
Daryl is comfortable working on projects at any stage, whether it’s strategy, implementation, or jumping in at the end to polish the finished product. Through his time as a freelancer, he’s developed the skills to quickly understand a new task and complete it quickly, efficiently, and with precision..
Originally from Chamberlain, South Dakota, Daryl is now based in Chicago, Illinois. When he’s not working on a coding project, he likes to explore the diverse and unique restaurants of Chicago, go for a relaxing walk to the park, or hang out at home and play video games.
Zach Bines
Zach is a versatile developer from Toronto with a passion for creating beautiful and accessible web experiences for everyone to enjoy. After being web-dev certified through Juno College in 2021, Zach has fostered a unique blend of skills and experiences that make him stand out. He combines his technical expertise with a creative touch and a dedication to staying at the forefront of web technology to consistently deliver high-quality solutions.
Outside the digital realm, Zach's roots are firmly planted in the world of music. He's a skilled guitarist and bassist with a bachelor's in musical performance. (You might even see him playing around your town!) His ability to harmonize the technical and creative sides of his personality sets him apart in both tech and music.
Zach lives in Kingston, Ontario, with his partner and his dog Blue (Blue-dog, Blooper, Blucifer, Blur), and when he’s not at his desk, he enjoys knitting, movies, and tacos.
Pedro Ramirez
Before joining Doing Good Digital, Pedro Ramirez worked most notably as a Senior Digital Specialist at Pancreatic Cancer Action Network. With over 4+ years of nonprofit experience, Pedro has a proven track record in managing email marketing campaigns, creating and maintaining web content, and analyzing data to enhance fundraising efforts. His expertise in Blackbaud Luminate Online® and WordPress has enabled him to significantly boost donor engagement and online presence.
Pedro holds a BA in Sociology with a Minor in Latin American Studies from UCLA, along with a Certificate in Visual Media Production from City College of San Francisco. Born and raised in San Leandro, CA, he has been living in Los Angeles for the past 4 years.
A lifelong learner, Pedro constantly seeks to expand his knowledge and skills. In his free time, he enjoys exploring his way through Los Angeles, doing ceramics, and cooking. He also loves visiting museums and art shows.
Kyle Hall
Kyle brings over 5+ years of experience in nonprofit marketing, communications, and fundraising with an expertise in supporting mission-driven organizations in growing their impact through strategic storytelling, digital innovation, and community engagement.
With a background in campaign development, stakeholder relationship management, and leading communications efforts, Kyle excels at aligning messaging with fundraising goals to build lasting support and visibility for nonprofits.
He has partnered with organizations of all sizes to craft compelling narratives, optimize digital tools, and strengthen donor relationships. His experience spans digital fundraising strategy, donor acquisition and retention, email marketing, integrated digital appeals, and corporate sponsorship development.
Based in Springfield, Missouri, Kyle is an outdoor enthusiast who finds inspiration in hiking, camping, and mountain biking. He thrives on continuous learning - diving into new technologies and creative solutions that help nonprofit teams work more effectively. With a collaborative mindset and a mission-first approach, Kyle is passionate about helping organizations scale their efforts and amplify their impact in the communities they serve.
Elissa Hays, MBA
Elissa has worked in the nonprofit sector for 5+ years and is the Digital Production Specialist at Doing Good Digital. Her expertise spans various content management systems, email and web page production, quality assurance and project management within various digital marketing platforms.
Elissa’s goal is to help provide the best quality assets for all our clients with detail-oriented planning, implementation and testing. She is certified in Blackbaud Luminate Online® and has digital marketing, fundraising and campaign experience with multiple nonprofit organizations and hospital systems.
Elissa holds a Bachelor of Science in Healthcare Administration from The University of Phoenix and a Master of Business Administration with an emphasis in Healthcare from Western Governors University.
She is an LA native and currently resides here with her husband and daughter. In her free time, she enjoys traveling internationally, going on food adventures and being active by rock climbing, surfing, hiking, and coaching high school cross country.
Charlotte Wolf
Charlotte is based in Toronto, Canada and virtually manages our fully remote office.
With her background in administrative management, Charlotte handles all of our invoicing, contracts, and bookkeeping. She also assists with our projects, reporting, and various admin tasks.
For the past five years, Charlotte has been busy working alongside the City of Toronto as a production coordinator bringing to life events such as TIFF, Pride TO, Nuit Blanche, and Just for Laughs. Charlotte is also an active volunteer with the Canadian Red Cross as part of the Emergency Response Team. She is a graduate of George Brown College with a diploma in Behavioral Science technology.
When Charlotte’s not working you can usually find her enjoying a live music event with her friends or hanging with her dog Rola.
With her background in administrative management, Charlotte handles all of our invoicing, contracts, and bookkeeping. She also assists with our projects, reporting, and various admin tasks.
For the past five years, Charlotte has been busy working alongside the City of Toronto as a production coordinator bringing to life events such as TIFF, Pride TO, Nuit Blanche, and Just for Laughs. Charlotte is also an active volunteer with the Canadian Red Cross as part of the Emergency Response Team. She is a graduate of George Brown College with a diploma in Behavioral Science technology.
When Charlotte’s not working you can usually find her enjoying a live music event with her friends or hanging with her dog Rola.
BINGO
BINGO is our Director of Non-Human Resources overseeing naps and snacks.
He comes to us from the South LA Animal Shelter in Inglewood, California where he was found on the streets as a one year-old stray pup. He was our foster dog and ultimately our foster failure as he adopted us immediately and we could not imagine giving him back. After telling everyone he was a Jack Russell Terrier for the past 2 years, we recently found out via a DNA test that he’s actually a poodle-chihuahua mix!
His interests include curling up in warm laundry, belly rubs, cuddles, running on the beach, and being told he’s a GOOD BOY.
He dislikes the rain, cold, dog clothing, and cats that sneak up on him.
Our values guide us
in everything we do.
Trust
We support each other and work together to do what it takes to deliver high-quality work and meet deadlines. Taking risks is encouraged, we trust each other, and have a strong sense of psychological safety.
Can-do Attitude
A positive attitude goes a long way when crafting creative solutions or driving projects and client goals forward. Whether we're learning something new or fine-tuning a process, we jump right in.
Customer-Driven
We take a people-first approach, working alongside our clients to fill in the gaps and proactively anticipate their needs. We strive to go above and beyond to deliver work that we're all proud of.
This is the title
3 Reasons Why A/B Testing Matters
April 9, 2025
Our values guide us
in everything we do.
Trust
We support each other and work together to do what it takes to deliver high-quality work and meet deadlines. Taking risks is encouraged, we trust each other, and have a strong sense of psychological safety.
Can-do Attitude
A positive attitude goes a long way when crafting creative solutions or driving projects and client goals forward. Whether we're learning something new or fine-tuning a process, we jump right in.
Customer-Driven
We take a people-first approach, working alongside our clients to fill in the gaps and proactively anticipate their needs. We strive to go above and beyond to deliver work that we are all proud of.
Accountability
Each of us knows the importance of our role for every project and we take ownership to complete tasks on time. We hold each other accountable to reach and exceed client and company goals.
Humility
We embrace differences, admit mistakes, and come in with an open mindset as we continue to learn and grow personally and professionally.
Collaboration
Together with our clients and team members, we are listening, understanding, and communicating thoughtfully through each decision. We lean on each other to get through each milestone, and have fun while doing it.
Doing Good Digital Makes the 2024 Inc. 5000 List
Our agency ranked #3202 overall and landed at #172 for the LA area, #372 in business products and services nationally, and ranked #443 in California.
We are incredibly thankful, and grateful for our team who we learn and grow with everyday, our clients who put their trust into us, our partners who refer us, and our friends and family members who have cheered us on along the way.
We could not have done this without you.
Ready to do some good?
We’re always open to a good conversation about you, your needs and your goals.
We can help! Feel free to reach out!
Ready to do some good?
We’re always open to a good conversation about you, your needs and your goals. We can help! Feel free to reach out!
