a/b testing

May 5, 2022

Nonprofit Email Checklist: What To Do Before You Click Send

 By: Darcy Hofmann Email campaigns are crucial to integrated fundraising campaigns but pressing the “Send” button can always be stressful. When mistakes are made there’s no way to unsend an email. With all of the work that goes into creating graphics, writing intriguing stories, and personalizing to different audience segments, […]