strategy

January 10, 2023

Doctor’s Day Webinar

Webinar: Online Fundraising Strategies for Doctor’s Day Thursday, January 19 at 1:00 p.m. ET Fundraising Healthcare Series with Doing Good Digital Did you know that Doctor’s Day is March 30, 2023? Match your physicians’ hard work and dedication with a well-planned fundraising strategy to show your gratitude. Join us for […]
December 8, 2022

How To Create Compelling Content for Your Digital Grateful Patient Program

 By: Emma Bentley Ruzicka We’ve covered the fundamentals of creating a digital grateful patient program and explored three sample models. Now let’s dive into the content that can make a digital grateful program successful and engaging. Content is a critical piece of any digital grateful patient program, and there are […]
November 29, 2022

3 Options for Structuring Your Digital Grateful Patient Program

 By: Emma Bentley Ruzicka We covered the fundamentals of digital grateful patient programs in a previous post and showed how these fundraising programs can yield big benefits for healthcare organizations. Now let’s drill down to examine three common models for digital grateful patient programs: Option 1: Campaign Style In this […]
November 10, 2022

6 Fundamentals for Creating a World-Class Digital Grateful Patient Program

 By: Emma Bentley Ruzicka At the height of the coronavirus pandemic, people cheered for beleaguered healthcare workers as they returned home at the end of their shifts. The vast majority of these people had not been hospitalized, but they recognized the sacrifice and effort inherent to being a healthcare professional […]