Campaign Ideas Archives - Doing Good Digital

Campaign Ideas

February 29, 2024

3 Steps to Boost Acquisition during your Awareness Month Campaigns

Many causes have designated awareness months (or weeks or days) for bringing attention to certain diseases or societal problems. Awareness months are a great time to cultivate and engage your audience. But they also offer a unique opportunity to reach new people with timely, relevant information. Adding an acquisition effort to your awareness month campaign allows your organization to not only raise awareness about your cause but also about you!
February 19, 2024

3 Ways to Enhance your Major Giving Program with Digital Tactics

In the ever-evolving landscape of fundraising, adding digital tactics into your mid/major giving strategy opens new avenues for engagement, outreach, and impact. Additionally, the opportunity to automate digital touches will lighten the load on your gift officers and give you powerful insights into your higher-level prospects. In this blog post, we provide you with ways you can enhance your major giving program.
February 13, 2024

5 Digital Enhancements for your Direct Mail Program

Many nonprofit organizations have long-standing direct mail programs that run like a well-oiled machine. The cadence is consistent, the audience is primed for engagement, and the solicitation results continue to prove successful. But when results stabilize and a direct response program is no longer showing significant growth, digital enhancements must be discussed.
February 6, 2024

Weighing the Pros and Cons of Doctors’ Day

In this blog post we will dive deeper into the pros and cons of activating a Doctors’ Day digital fundraising program from a fundraiser’s lens so you can decide if it’s the right addition to your campaign calendar this year.
December 13, 2023

Tips for an Engaging eNews

A nonprofit’s eNews is the unsung hero when it comes to stewarding your constituents. eNewsletters offer an additional touchpoint to communicate and engage with your constituents with the goal of converting subscribers to take the next step whether it’s participating in an event or making a donation. eNewsletters provide the latest information and news happening at your organization that demonstrate impact of giving and make a personal connection to the mission of the foundation to the recipient. Let’s dive into some top tips for an engaging eNews.
September 7, 2023

Elevate your Digital Fundraising with Our Favorite Canva Tips

In the dynamic world of digital fundraising, captivating visuals can make all the difference. When it comes to creating stunning graphics that leave a lasting impact, Canva is a game-changing and FREE tool for nonprofits. Join us as we explore some of our favorite Canva tips and tricks to discover how you can easily elevate your designs and transform your digital fundraising efforts.
August 22, 2023

Mastering Grateful Patient Interviews for Hospital Fundraising: Crafting Emotionally Resonant Stories

In the realm of hospital fundraising, stories have the power to move hearts and open wallets. Patient stories serve as a window into the impact your institution has on individuals' lives. Let’s take a deep dive into how to conduct grateful patient interviews that yield emotionally rich stories for effective fundraising campaigns.
August 16, 2023

Supercharge Your Year-End Digital Fundraising Campaign with Luminate Online

As pumpkin spice season approaches, nonprofits are starting to think of another seasonal marker—the most crucial fundraising period—the year-end campaign. In a landscape filled with appeals and festivities, how can your organization rise above the noise and capture the hearts of your donors? Luminate Online can help!