Keisha Hartman

February 3, 2021

3 Ways to Follow-up with New Donors

By: Keisha Hartman   New year, new donors. Did your end-of-year fundraising efforts reward you with new supporters? Now’s your chance to steward and cultivate these donors into long-lasting partnerships. We’ve put together our three top ways to follow up!   Implement a Welcome Series Get to know your donors […]
January 19, 2021

5 Things You Need In Your Email Welcome Series

By: Keisha Hartman   First impressions are EVERYTHING. This is also true when it comes to your welcome series. Whether your new supporter is a first time donor, volunteer, or newsletter subscriber – THIS is your chance to create a nurturing a long-lasting relationship.   WHAT IS AN EMAIL WELCOME […]
August 25, 2020

How-To Diversify Your Fundraising Beyond In-Person Events

By: Keisha Hartman Like so many other things, fundraising in 2020 looks different – but what does that mean for your future campaigns? Your supporters are still looking for ways to engage and interact with your organization and it’s important to keep that connection going. Today, we will be diving […]
March 18, 2020

Why your Nonprofit Needs a Virtual or DIY Fundraising Tool

By: Keisha Hartman   Do-It-Yourself (DIY) and virtual fundraising has gained momentum over the last few years and we think it has potential to become even more popular in 2020. Technology advancements and increased use of digital tools have made it easier than ever to reach new audiences and personalize […]
November 12, 2019

6 Ways to Optimize your Digital Assets for End-of-Year Fundraising

Do you have an end-of-year fundraising plan in place? With #GivingTuesday just around the corner, we’ve put together a quick list of ways to optimize your digital assets for your website, social media, and email campaigns so you’re ready for year-end.   Design For Mobile If you take anything away […]
April 22, 2019

How-To Optimize Your Donation Form to Increase Conversions

By: Keisha Hartman   Online giving has grown 17% since 2016 and the average online gift has continued to increase. Is your online donation form working for you as hard as it should? Is it converting donors? Is it well-designed? Would you say it is intuitive? How about mobile responsive? […]
March 1, 2019

4 Peer-to-Peer Fundraising Trends

By: Keisha Hartman   Are you on top of these four peer-to-peer fundraising trends? Have you given any thought to how your non-profit organization can best maximize these options? Not all trends are worth jumping on the bandwagon for, but it’s important to keep up with what’s available to you. […]
February 7, 2019

Our Top Tips for Data Migration for Luminate Online

By: Keisha Hartman Blackbaud Luminate Online is a robust solution providing the tools you need to acquire more constituents, build online fundraising campaigns, and nurture sustainable donor relationships. With peer-to-peer and advocacy add-ons and CRM integrations, you can create a full engagement experience for your supporters and organization. In order […]
January 24, 2019

How to Keep Your Emails from Going to Spam

By: Keisha Hartman How does your non-profit break through the noise? How do you make sure your emails get into your constituent’s inbox AND get opened?  There are many best practices to consider when building your email campaign using segmentation, timing, and content – but we often forget about the other […]