Keisha Hartman

February 7, 2019

Our Top Tips for Data Migration for Luminate Online

By: Keisha Hartman Blackbaud Luminate Online is a robust solution providing the tools you need to acquire more constituents, build online fundraising campaigns, and nurture sustainable donor relationships. With peer-to-peer and advocacy add-ons and CRM integrations, you can create a full engagement experience for your supporters and organization. In order […]
January 24, 2019

How to Keep Your Emails from Going to Spam

By: Keisha Hartman How does your non-profit break through the noise? How do you make sure your emails get into your constituent’s inbox AND get opened?  There are many best practices to consider when building your email campaign using segmentation, timing, and content – but we often forget about the other […]
August 30, 2018

How To Maximize A Giving Day For Your Non-Profit

By: Keisha Hartman   For the past six years, the Tuesday following U.S. Thanksgiving is #GivingTuesday. Last year alone, Giving Tuesday raised a record $247 million with over 150 countries represented. The success and evolution of Giving Tuesday has changed the way organizations integrate giving days into their overall fundraising […]
August 14, 2018

How To Optimize Your Campaign With Google Analytics

By: Keisha Hartman So Google Analytics is finally all set-up, you’ve added the tracking code to your site, but you’re still not quite sure what to do with the data you’re seeing….  Not everyone can be data nerds like us, that’s why we’ve broken down some key areas to focus […]
July 31, 2018

5 Must-Haves For Your DIY Landing Page

By: Keisha Hartman Traditional peer-to-peer events like runs, walks, and rides have been the main focus for fundraising campaigns for years. Now, non-traditional, creative peer-to-peer fundraising campaigns, such as do-it-yourself (DIY) fundraising, have been introduced (or re-introduced) as a supplement to traditional campaigns. DIY fundraising campaigns allow participants to create […]