January 5, 2023
According to Greek mythology, curiosity led Pandora to open a box left in the care of her husband. Once opened, this box unleashed evil and curses upon mankind. Since antiquity, this parable has offered a warning about the pitfalls of curiosity and carelessness. For those of us tasked with creating […]
December 8, 2022
We’ve covered the fundamentals of creating a digital grateful patient program and explored three sample models. Now let’s dive into the content that can make a digital grateful program successful and engaging. Content is a critical piece of any digital grateful patient program, and there are several types that can […]
October 6, 2022
2023 Update: MasterCard has revised its recommendations and the requirements that were previously announced are now optional. These changes become mandatory requirements only for nonprofits that have “excessive” consumer complaints or chargebacks for four consecutive months. MasterCard will be in touch with those organizations that meet the mandatory criteria. Maintain […]
September 21, 2022
It’s that time of the year again – Giving Tuesday! It’s time to start preparing for Giving Tuesday. Did you know that Giving Tuesday is one of the top five online giving days of the year? This is a great opportunity for your nonprofit to raise brand awareness, tap into […]
August 11, 2022
Giving season is approaching quickly and now is a perfect time to set yourself up for fundraising success. How do you do that? A little stewardship goes a long way. Have you ever opened an email, or clicked on a suggested post on social media, and suddenly you are seeing […]
July 28, 2022
Raise your hand if you are expected to show the results of your fundraising efforts to your CEO or board? Everyone probably has their hand up right now. Now, keep your hand up if the information for those reports comes from multiple sources. Exactly! Having the ability to visualize your […]