Technology Archives - Page 6 of 10 - Doing Good Digital

Technology

October 10, 2023

3 Email Segmentation Mistakes and How to Avoid Them

When it comes to email best practices, one of the hardest recommendations to get right is the segmentation of your email audience. Knowing where to start is the first hurdle. Implementing and evaluating email segmentation is key to delivering a personalized digital experience for your email audience, but what’s the best way to do it? Here are three of the most common mistakes we see with segmentation and tips for how to avoid them.
October 9, 2023

Grow Your Nonprofit’s Outreach: 5 Easy Steps to Embrace SMS Messaging

Email and social media are the workhorses of digital fundraising. If you haven’t begun an SMS program, now is the time to get started. According to EZTexting, text marketing messages have an open rate of 98%. This quick and easy guide, we'll show you how to seamlessly integrate SMS messaging into your digital campaign strategy. It's time to boost your nonprofit's impact!
September 19, 2023

How to Prevent Spam Donations in Luminate Online

Spam donations can have a significant impact on organizations, both financially and operationally. Learn how you can help prevent spam donations and mitigate the impact of fraud on your Luminate Online site.
September 7, 2023

Elevate your Digital Fundraising with Our Favorite Canva Tips

In the dynamic world of digital fundraising, captivating visuals can make all the difference. When it comes to creating stunning graphics that leave a lasting impact, Canva is a game-changing and FREE tool for nonprofits. Join us as we explore some of our favorite Canva tips and tricks to discover how you can easily elevate your designs and transform your digital fundraising efforts.
September 1, 2023

How To Use Data To Segment Your Email List

Think about the last time you unsubscribed from an email. What made you want to hit that little button to confirm you no longer want to receive email from that organization? Was it too many emails? Irrelevant content? Whatever the reason, it all comes down to receiving the wrong email with the wrong content at the wrong time. So what does it take to receive the right email at the right time? In this blog post, we will show you how to use data to segment your email list and grow relationships with your supporters for your organization.
August 22, 2023

Mastering Grateful Patient Interviews for Hospital Fundraising: Crafting Emotionally Resonant Stories

In the realm of hospital fundraising, stories have the power to move hearts and open wallets. Patient stories serve as a window into the impact your institution has on individuals' lives. Let’s take a deep dive into how to conduct grateful patient interviews that yield emotionally rich stories for effective fundraising campaigns.
August 16, 2023

Supercharge Your Year-End Digital Fundraising Campaign with Luminate Online

As pumpkin spice season approaches, nonprofits are starting to think of another seasonal marker—the most crucial fundraising period—the year-end campaign. In a landscape filled with appeals and festivities, how can your organization rise above the noise and capture the hearts of your donors? Luminate Online can help!
July 28, 2023

7 Tips For HTML Email Accessibility

We all know accessibility matters. We want our constituents of all abilities to be able to access our emails’ content, easily. Most organizations claim that email accessibility is a priority, but many struggle putting accessibility best practices into place. Here are 7 tips to ensure your nonprofit's HTML emails are accessible.
July 20, 2023

SEO Tips and Tricks for Your Nonprofit’s Marketing

In today's digital age, Search Engine Optimization (SEO) is a fundamental tool for nonprofits seeking to enhance their online presence and connect with their target audience effectively. SEO encompasses a range of strategies and practices that optimize websites and content to achieve higher rankings on search engine result pages (SERPs). In this blog post, you will find practical SEO tips and tricks for your nonprofit that will drive more engagement and awareness of your mission.