Email Marketing Archives - Page 2 of 3 - Doing Good Digital

Email Marketing

May 23, 2023

4 Luminate Online Queries to Build For Your Automated Emails

The query builder in Luminate Online is a powerful reporting tool for analyzing data but it can also be used for creating rebuilding groups to help power your automated emails. This blog post will discuss LO's rebuilding groups, four different Luminate Online queries and instructions to help you set them up, and many tips and tricks to automate your emails.
April 25, 2023

Download Your Digital Fundraising Strategies Guide

Our Digital Fundraising Strategies Guide will help you evaluate your technology, implement a donor journey and report on the results.
March 8, 2023

How to Expand Your Patient Prospect Pool

In order to build a long-term pipeline of annual, mid, and major donors, hospital foundations should consider expanding their patient prospect pool and developing the grateful patient program to include the majority of the patient population. Email can be an efficient channel to build donor relationships that convert over the […]
January 5, 2023

How to Write Email Subject Lines That Donors Open

According to Greek mythology, curiosity led Pandora to open a box left in the care of her husband. Once opened, this box unleashed evil and curses upon mankind. Since antiquity, this parable has offered a warning about the pitfalls of curiosity and carelessness. For those of us tasked with creating […]
May 26, 2022

Emergency Automation

Retaining Crisis Response, Emergency, and Relief Donors By: Darcy Hofmann When a crisis emerges, and your organization is equipped to address the need, you act quickly to let the urgent needs be known and donors respond. The new donors that you acquire will know your organization for the emergency situation […]
May 5, 2022

Nonprofit Email Checklist: What To Do Before You Click Send

 By: Darcy Hofmann Email campaigns are crucial to integrated fundraising campaigns but pressing the “Send” button can always be stressful. When mistakes are made there’s no way to unsend an email. With all of the work that goes into creating graphics, writing intriguing stories, and personalizing to different audience segments, […]
March 4, 2021

5 Emails to Add to Your Annual Campaign Calendar

By: Katy Spencer Is your nonprofit fully leveraging and maximizing the email communication you send out to your donors? When we work with a new organization, we like to look at their entire campaign calendar before we dive into consulting on their digital fundraising strategy. Here are five types of […]
February 3, 2021

3 Ways to Follow-up with New Donors

By: Keisha Hartman   New year, new donors. Did your end-of-year fundraising efforts reward you with new supporters? Now’s your chance to steward and cultivate these donors into long-lasting partnerships. We’ve put together our three top ways to follow up!   Implement a Welcome Series Get to know your donors […]
January 19, 2021

5 Tips for Your Nonprofit Email Welcome Series

Are you a nonprofit looking to increase engagement with your new donors? In this blog post, you will find the most important things you need in your welcome email series. Whether your new supporter is a first-time donor, volunteer, or newsletter subscriber – THIS is your chance to create a nurturing […]