Email Marketing

July 17, 2018

10 Things Your Non-Profit Email Newsletter Needs

In addition to your campaign emails and fundraising appeals, your newsletter is a vital source of communication between your non-profit and its supporters. It helps drive traffic to your website, attracts potential fundraisers, and keeps your supporters engaged with your cause. But if your non-profit newsletter doesn’t grab your reader’s […]
May 17, 2018

How To Use Data To Segment Your Email List

Think about the last time you unsubscribed from an email. What made you want to hit that little button to confirm you no longer want to receive email from that organization? Was it too many emails? Irrelevant content? Too much content? Or you didn’t subscribe? Whatever the reason, it all […]