Email Marketing Archives - Doing Good Digital

Email Marketing

June 25, 2025

Why Digital Maturity Matters More Than Ever in Fundraising

In the nonprofit world, results matter. They fuel your mission, fund your programs, and build the trust of donors and stakeholders. And as the 2025 Blackbaud Status of Fundraising report makes clear: digital maturity is one of the strongest predictors of fundraising success.
June 20, 2025

Mid-Campaign Email Pivots That Boost Fundraising Results

You’ve launched your campaign. The emails are out. Ads are running. The landing page is live. And then… the results start trickling in and they’re underwhelming. Don’t panic. Pivot.
May 14, 2025

6 Things Your Nonprofit Should Do Now That Google Changed Its Mind on Cookies

In a surprise turn, Google has officially abandoned its plan to phase out third-party cookies in Chrome, opting instead to continue offering users the ability to enable or disable them through browser settings.
May 2, 2025

Your Participant Center FAQs, Answered: How to Update, Fundraise, and Connect

Blackbaud TeamRaiser® participants are the heart of your event—and sometimes they need a little help getting (or staying) on track. Whether they’ve forgotten a password, can’t remember their username, or accidentally signed up the wrong way, these common questions come up all the time. Luckily, they’re easy to solve. In this guide, you’ll find quick steps for both participants and admins to handle account access issues, registration mix-ups, and more—so everyone can focus on fundraising, not troubleshooting.
May 2, 2025

Common TeamRaiser Participant Questions: Logins, Teams, and More

Blackbaud TeamRaiser® participants are the heart of your event—and sometimes they need a little help getting (or staying) on track. Whether they’ve forgotten a password, can’t remember their username, or accidentally signed up the wrong way, these common questions come up all the time. Luckily, they’re easy to solve. In this guide, you’ll find quick steps for both participants and admins to handle account access issues, registration mix-ups, and more—so everyone can focus on fundraising, not troubleshooting.
May 2, 2025

TeamRaiser Admin Donation Guide: Managing Offline Gifts, Mistakes, and Refunds Like a Pro

Keeping fundraising totals accurate is essential—for both participants and the event as a whole. Whether a donor gives offline, selects the wrong participant, or requests a refund, Blackbaud TeamRaiser® gives admins the tools to manage it all behind the scenes.
April 28, 2025

Quick Tip: How to Turn Off the WYSIWYG Editor in Luminate Online

If you're trying to edit HTML in Luminate Online but find the platform keeps "correcting" your code, it's probably the WYSIWYG editor. Here’s how to turn it off in just a few clicks.
April 9, 2025

3 Reasons Why A/B Testing Matters

A/B testing is a game-changer for nonprofits looking to optimize their email campaigns. By experimenting with different elements—such as subject lines, calls-to-action (CTAs), and content—organizations can boost engagement, improve conversions, and maximize their outreach impact.
March 7, 2025

How to Maximize Engagement with Stronger Email Deliverability Strategies

Ensuring your emails reach inboxes is crucial for engagement, donations, and campaign success. If your messages are flagged as spam or blocked, our email deliverability services in Blackbaud Luminate Online® can help optimize performance and improve results. Here is what our technical experts recommend:
Doing Good Digital
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