Engaging Networks has officially rolled out a major upgrade to its reporting capabilities with two new tools: Visual Reports and Report Builder. These tools are designed to make it easier for users to understand, act on, and share their data.

Visual Reports

Visual Reports provides a centralized dashboard with interactive widgets that display metrics across fundraising, advocacy, and email performance. Users can easily track total revenue, donor retention, unsubscribe rates, advocacy actions, and more—broken down into clear visual formats like graphs, pie charts, and tree maps. Each widget links to a full report with deeper data insights, and all views can be filtered by date or supporter segment.

A key innovation in Visual Reports is Actionable Insights. These alerts use predictive analytics to highlight important trends and potential issues—such as declining monthly giving, high email bounce rates, or unengaged prospect segments. Alongside each alert are suggested actions to improve performance, helping teams respond in real time to shifting supporter behavior.

Report Builder

Complementing Visual Reports is the new Report Builder, which allows users to create custom reports from supporter, transaction, message, or page data. The upgraded interface supports flexible field selection and cleaner, flatter exports for easier analysis. Users can also include Insight Fields like Total Raised, Number of Emails Opened, and Engagement Score, giving each report both granular and high-level context. Reports can be scheduled to run weekly or monthly, supporting ongoing reporting needs without manual effort.

Also included is a new Campaign Analysis feature within Visual Reports that lets users compare fundraising pages side-by-side. Metrics like total raised, email conversion rate, and monthly donor acquisition help evaluate performance and optimize future campaign strategy.

These new tools offer organizations a more powerful, flexible, and user-friendly way to access and act on the data that matters most.

Learn more at:
Visual Reporting Support Page
Report Builder Support Page