Children's Hospital Los Angeles Donation Form Redesign
Children's Hospital Los Angeles (CHLA) wanted to optimize and refresh its existing donation forms on Blackbaud Luminate Online®. The goal was to improve the donor experience with modern, user-friendly templates, ensure clean and efficient code, and implement best practices.
Our Solution:
Strategic Design Enhancements
We developed three distinct donation form templates tailored to CHLA's fundraising needs, including a general donation form, a Giving Tuesday campaign form, and a List-building form. Each design focused on improving usability, accessibility, and mobile responsiveness. Ensuring a seamless and intuitive donation process, while also incorporating special features such as a thermometer and social share.
Best Practices and Code Optimization
The donation forms were built with clean, efficient code to enhance performance and maintainability. We incorporated industry best practices such as streamlined user flows, clear call-to-action buttons, and responsiveness.
Comprehensive Quality Assurance and Project Management
Throughout the project, we provided ongoing quality assurance and strategic guidance, ensuring that all donation forms met CHLA’s expectations. Regular testing was conducted to confirm compatibility across different devices and browsers, guaranteeing a seamless donor experience.
Training and Documentation
To empower CHLA’s internal team, we provided thorough training and documentation on maintaining and leveraging the new templates. This included best practices for customization, troubleshooting, and ongoing optimization to keep the donation forms performing at their best.
Ready to refresh your donation forms and boost conversions? Let’s talk about how we can help!
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