Blackbaud offers numerous peer-to-peer fundraising tools – what’s the difference between them all and what’s best for you? We here at Doing Good Digital want to give you a full overview of the tools and details to consider when choosing between platforms:

1) TeamRaiser

OVERVIEW:

TeamRaiser is a cloud-based peer-to-peer online event fundraising software that allows you to communicate, coach, and motivate your supporters to raise more money. Organized around a central fundraising event such as a run, walk or ride, your constituents can create fundraising webpages and send donation appeals via email to their family and friends.

FEATURES WE LOVE:

• Participant Center

Provide your participants with a personalized experience with access to reporting tools to keep track of their progress. The Participant Center also offers pre-written emails which can sync with their contacts and emails can also be sent directly from the center.

• Retention Features

After your first year, the platform allows you and your participants to fundraise more efficiently without starting over for every new campaign. Team captains can email past participants and donors to join again. As a result, returning participants are 300% more productive then first time participants

• Robust Reporting

A combination of standard and custom reports enable event managers to keep track of fundraising performance and take action.

• Gamification

Encourage your participants with some friendly competition for reaching certain milestones with top fundraiser and team lists, and achievement badges that appear.

• Dynamic Coaching Emails

Drive action and fundraising activities with behavior and time triggered messages.

We’ve built dozens of TeamRaisers and have experience with just about every feature and integration out there. If you are looking for ways to grow or innovate next year through TeamRaiser, give us a call and we could chat through some ideas.

WHEN TO CONSIDER THE TEAMRAISER PLATFORM:

TeamRaiser allows your organization to tap into the personal networks of your strongest supporters, mobilize volunteers over the Internet, and turn your event teams into active fundraisers. Because of this rich toolset, TeamRaiser is best for events such as:

• Multi or Single Location Run, Walk, or Cycle Events

Because of TeamRaiser’s robust toolset, you can easily manage a multi-location series with efficiency and ease. You can create cohesive and consistent business practices across your organization and events, but also allow for some flexibility and personalization in areas where you need it.

• DIY Fundraising

Do-It-Yourself fundraising allows your constituents to choose how they would like to participate any time of year and anywhere in the world. Supporters can choose to donate on their birthday, create a custom fundraising event, or create a page in honor of a loved one. Leverage TeamRaiser to get your supporters involved in a way that closely resonates with them.

• Integration

TeamRaiser is integrated nicely with Luminate Online, allowing you to manage all your online initiatives in one place.

2) EverydayHero

OVERVIEW:

everydayhero is a simple, intuitive peer-to-peer fundraising platform that allows you to create full branding campaigns that reflect your organization and empowers your supporters to raise more for your cause. Built with the modern fundraiser in mind, everydayhero Pro’s platform gives fundraisers and donors the mobile, social, and interactive giving experience they expect in an easy-to-use interface.

*Note – At the moment EDH is only available to US and Australian clients.

FEATURES WE LOVE:

• Storytelling

The social media-style individual pages promote storytelling and adds a personal touch for the donors rather than the traditional, fact-based fundraising pages.

• Unique Integrations

Fitness tracking capabilities with apps like Fitbit, MapMyFitness, and Strava. Create more engagement with your participants that ultimately raises more funds.

WHEN TO CONSIDER THE EVERYDAYHERO PLATFORM:

Whether you’re a community foundation, an educational institution, or a CSR team – everydayhero enables your supporters to do more than donate. Because of the integration with popular fitness and volunteer tracking apps and social fundraising components everydayhero is best for events like:

• Virtual Events

Leverage everydayhero’s integrations with leading fitness tracking apps to unite a larger community in socially engaging virtual fundraising challenges. Virtual events allow your organization to minimize the strain on your resources by keeping low overhead costs and no geographic limitations.

Whether it’s a fitness challenge, team or corporate challenges, or endurance programs, wherever they live, wherever they train – they will be able to track their progress, connect on social, and engage virtually.

• Budget

An event on EDH can be set up rather quickly and in-expensively whereas the complexity of TeamRaiser can often take more time and resources.

• Giving Days

everydayhero helps you rally your supporters and maximize giving by creating excitement and a sense of urgency through giving days. Whether you’re hosting your own giving day or getting involved with collaborative initiatives like #GivingTuesday – everydayhero’s turnkey giving day solution will enable your supporters to do more than donate. Showcase real-time progress and provide immediate feedback and acknowledgement through data visualizations and quantified communications.

 3) JustGiving

OVERVIEW:

As Blackbaud’s newest acquisition, JustGiving is a fundraising leader in the U.K. market that adds a new personal crowdfunding capability (individuals raising funds for other individuals). JustGiving is a one-stop-shop that enables all types of fundraising and giving.

The platform helps you and your fundraisers champion your story and maximize donations from a series of activities that helps you build bonds between you and your supporters and advocates. As of right now, it doesn’t integrate with Raiser’s Edge which is a negative compared to the other two platforms, it does however integrate with EventBrite.

FEATURES WE LOVE:

• Campaign Template

You can have a page up-and-running in just a few minutes with templates that have all the components of a best practice fundraising page. You can customize things such as colors, text, and photos.

• Page Promotion

JustGiving promotes your cause to their community of 22m, which is a pretty awesome feature to have included in your campaign to reach even more people.

WHEN TO CONSIDER THE JUSTGIVING PLATFORM:

JustGiving’s social giving platform has made it simple for people around the world to contribute to causes they care about with an easy-to-use interface for your organization and supporters. Because of its ease in setup, JustGiving is best for the following:

• Fundraising Pages

Tailored to your brand colors and customized with your story, Fundraising Pages help people fundraise and spread the word about your cause. With an award-winning email and iPhone app, Fundraising Pages makes sure that every fundraiser has the right coaching and tools to achieve their fundraising target.

• Crowdfunding

Launch a campaign in minutes and crowdfund the money you need for a specific project or appeal. People can not only donate to the campaign, but fundraise for it too – which helps your story travel further. JustGiving adds momentum by promoting your campaign to those in their 22m community most likely to care.

NEED HELP DECIDING?

The team at Doing Good Digital has helped many clients choose the best fundraising solution for their Peer-to-Peer event. Our consultants can walk you through a through a discovery process to help you evaluate your goals and needs and make a recommendation for the best fit.

In addition to a suite of Blackbaud products, Doing Good Digital has partnerships in place with Engaging Networks, DonorDrive, Front Stream and other fundraising solutions that may also suit your needs.

Have questions about your Peer-to-Peer fundraising technology or strategy?

We would love to hear from you! Drop us a line via our contact page.