2023 Update: MasterCard has revised its recommendations and the requirements that were previously announced are now optional. These changes become mandatory requirements only for nonprofits that have “excessive” consumer complaints or chargebacks for four consecutive months. MasterCard will be in touch with those organizations that meet the mandatory criteria. Maintain […]
It’s that time of the year again – Giving Tuesday! It’s time to start preparing for Giving Tuesday. Did you know that Giving Tuesday is one of the top five online giving days of the year? This is a great opportunity for your nonprofit to raise brand awareness, tap into […]
Retaining Crisis Response, Emergency, and Relief Donors When a crisis emerges, and your organization is equipped to address the need, you act quickly to let the urgent needs be known and donors respond. The new donors that you acquire will know your organization for the emergency situation in which they […]
We’re Co-Hosting A Webinar! It’s the start of a new year and your donor file is full of new supporters and constituents from previous campaigns. So what are the next steps and best practices? Join Keisha Hartman and Paul St Onge from Doing Good Digital as they discuss how your […]
Are you a nonprofit looking to increase engagement with your new donors? In this blog post, you will find the most important things you need in your welcome email series. Whether your new supporter is a first-time donor, volunteer, or newsletter subscriber – THIS is your chance to create a nurturing […]
Do you have an end-of-year fundraising plan in place? With #GivingTuesday just around the corner, we’ve put together a quick list of ways to optimize your digital assets for your website, social media, and email campaigns so you’re ready for year-end. Design For Mobile If you take anything away from […]
Are you feeling the rush of the holidays yet? With December just around the corner, it’s not too late to get started on your end-of-year (EOY) fundraising strategy. We’re sharing our 10 last-minute EOY quick tips that’ll help finish the year strong: Create a Theme This doesn’t have to be […]
By: It’s the most wonderful time of the year! Are you feeling the blitz of EOY? End-of-year (EOY) fundraising has proven that people give MORE in December. It is an extremely profitable time for your non-profit, and a critical opportunity to maximize your fundraising efforts. We know how time consuming […]
Whether your year-end fundraising strategy is already mapped out or you’re just getting started, we have some tips for you to create a dynamic end-of-year digital fundraising campaign in Luminate Online. Dynamic communication is an essential part of a non-profit’s digital marketing efforts because it allows to you interact with your […]
For the past six years, the Tuesday following U.S. Thanksgiving is #GivingTuesday. Last year alone, Giving Tuesday raised a record $247 million with over 150 countries represented. The success and evolution of Giving Tuesday has changed the way organizations integrate giving days into their overall fundraising campaigns. Before you start […]
